by Liz Jostes | Jan 8, 2015 | Me, Small Business
This question was recently posed to me by a woman who is establishing her social media business online. We are in the same social media manager peer group, and most of the group members are sole proprietors of their businesses. Since Kristin and I co-own Eli | Rose...
by Liz Jostes | Apr 13, 2012 | Small Business, Social Media
One major contributor to building a strong brand is consistency. In the social realm, this means consistent profile biographies, consistent tone of voice across all profile updates and interactions, consistent colors used throughout your website and social profile...
by Liz Jostes | Mar 30, 2012 | Consumer Behavior, Social Media
In my mind, “good customer service” is… Something we, as consumers, hope to receive. Something we, as business owners and employees, try to deliver. Something that can make or break a business relationship. I had what might possibly be the most...