by Liz Jostes | Apr 23, 2021 | Social Media
Whether you are a personal Apple user or not, the implications of the upcoming iOS14 changes will impact you as a business owner and marketer. Beginning the week of April 26th, Apple will roll out its updated privacy feature that prompts users to decide Yes to No to...
by Liz Jostes | Oct 23, 2019 | Social Media
Thanks to the way Facebook rolls out changes to its platform, you may or may not have already run into this situation: You ready your new Facebook Business Page post and try to schedule it for future publishing, but you can’t. The New Way to Schedule Facebook...
by Liz Jostes | Jan 29, 2019 | Small Business
Optimization of any type of social media profile or internet listing is important for your small business because it improves the chances of your business’ profile ranking well on each site’s search and gives your business a better chance to be discovered...
by Liz Jostes | Oct 26, 2018 | Social Media
Facebook claims that the secret to success with the current algorithm comes down to engaging content. But when you give Facebook what it wants and it still doesn’t earn you the Reach you deserve, what are you supposed to think? Why Facebook’s...
by Liz Jostes | Jun 20, 2018 | Social Media
Between privacy concerns, the purposeful killing off of organic Reach, and changing targeting options (due to GDPR), the “whats” and “hows” of making the most of your Facebook business presence seem to change daily. Here’s an overview of...