by Liz Jostes | Sep 1, 2018 | Small Business, Social Media
You’re a small business owner. That means time is of the essence! Online marketing can absolutely feel like – and be – a HUGE time suck. But if you either want to reign it in or need to reign it in, let’s talk about how to get the most bang for...
by Liz Jostes | Apr 6, 2015 | Small Business, Social Media
The sigh of relief is almost audible when we tell new clients that we are big believers in the “less is more” social media strategy. Many of them have been consumed by the “be bigger, be better, be everywhere” mentality that exists online. But...
by Liz Jostes | Feb 1, 2015 | Social Media
We all have our Wants, right? Wants for life, our families, our careers, our pastimes. In my world, social media is both a career and a pastime. I represent several clients on several social media platforms. I share in social media posting activities for my business....
by Liz Jostes | Apr 4, 2014 | Consumer Behavior, Social Media
You’ve likely seen one or two of those videos that have been (ironically) circulating on social media in recent months that attempt to examine our social circles and the number of friends any one person can have. The videos usually go on to attempt to build the...
by Liz Jostes | Feb 9, 2014 | Consumer Behavior, Social Media
The new year often means fresh starts in your personal and professional life, including how you present yourself online. I’ve noticed a lot of new profile photos and updated job titles in the past month. And new fan pages liked. And new LinkedIn groups joined....
